TokenTek

A non-repeating identity for a company that disrupts repetition itself.

For TokenTek, a trailblazing AI startup based in Gothenburg, we developed a brand identity rooted in their core philosophy. The foundation was “The Einstein Tile” — the world’s first known aperiodic monotile, capable of generating infinite patterns without repetition. We transformed this concept into a visual system: bold, modular, and infinitely unique. The symbol became both logomark and motif, adapting across digital and physical touchpoints without ever repeating — just like TokenTek’s machine-learning logic. A brand identity shaped by math, crafted for imagination.